Dave Chesson is the founder of Kindlepreneur.com and creator of Publisher Rocket, a software that helps authors market their books more effectively. Over this past year, as I was really struggling with myself, and trying to figure out how to bring people to me and to my books, I learned a lot about advertising, and how advertising works, instead of just learning about putting my books on sale, and putting them into newsletter … About the Author. Most authors immediately think Amazon is the only place to sell a book. As an author and blogger, my personal favorite ecommerce solution is www.gumroad.com. This entails determining the topics, content types, sections, and themes your newsletters … And if nothing has changed since the month before, just leave it as it was. You’re totally ready to do this. * This is a large box. Groan away, but this is one of the best ways to build an emotional connection to your readers. You can copy these signatures to your email provider and even import them to your personal email address.Â, Everyone loves to be asked for advice. I put … Unlike university manuscripts, journal manuscripts should not include help and guidance from family and friends. You can also read about why you should start an email list and how to customize your forms. The best value for self-published authors. Put together your first newsletter. How-to … Or maybe you want a name for a new character. Is a new book being released in your, ? What the eff do you write in your newsletter? Something that feels special.Â, And if you’re a nonfiction author, then an informational eBook or a short video course is a great way to engage your email list in the lead up to a new book. IndieReader is the ultimate resource for indie authors! Posted on June 28, 2016 July 29, 2016 by Kirsten Oliphant | 28 Comments. Readers don’t want to receive long emails. Many businesses rely on email newsletters to build customer relationships and keep their companies top of mind with their audiences. In this post, I’ll go through some creative ways to keep your email list hooked and excited to buy your next release. Â, Before we even go into the content for your newsletter, there are a few details you should include at the bottom of every email you send your list. Mention any recent personal milestones or accomplishments, like birthdays, … Links to every place readers can find you. Again, the consistency is for my readers, so they know what they are getting. Share with them what’s working for you. Or, if you want to use a different one, put it here. (5) Social Media Links (yours). Provide your author portrait and a 1–2 sentence bio of yourself. As tempting as it may be to include a personal story, plus a recipe, plus an excerpt from your book, plus a blog post, plus your latest news…don’t. We hope these 50 email newsletter ideas put you in the fast lane for upping your email newsletter game. But the reverse is also true. When writing a book, there are two potential places to include your author bio: the back cover of the book and the last page(s) of the book. The same goes for when there’s a discount on one of your existing books.Â, A cool trick that you can use to get some newsletter ideas come from this article written by, Rather than sit at your desk all day and stare at the screen, check out your local bookstore for some fresh ideas.Â, How to schedule soccer training with parents. Not only is it useful to know what you need to include in an author bio, it is also useful to see examples of how your vital information should look. Constantly generating newsletter content ideas is not. If you missed it, check it out! This is the kind of impact you want your newsletter to have with your own audience. Your audience’s attention is limited. INC (the initialism is deliberate) has a broad audience, including published authors, aspiring authors, independent authors, Big-5 authors, and boutique authors. You might run author Q&As if you’re a novelist, offer how-to articles and tips if you’re a nonfiction author, or share short stories, poems, or brief essays. Here are some ideas for fresh content you can send out: News or Events related to your book topic; Author Interviews; Round-up of articles published on your blog; Fun facts about your writing process; Supplemental information about your characters or scenes in the book … Odds are that your readers will want to know what you’ve been working on for your blog, so share your work.Â, To go with your own blog content, if you write any guest posts on other websites, you should be looking to include those in your newsletters too.Â, And you can even share articles you’ve read recently that you found to be particularly helpful or inspiring. As I mentioned earlier, I keep a note in Evernote where I jot down possible ideas throughout the month, so when it is time to write my main story, I have many options to pull from. Of course not. Find a book that you love that’s on a price break, and recommend it here. Content that’s helpful to the subscriber. But here’s the deal. by Christmas w/a K | via Flickr . The following post is an excerpt from Email Lists Made Easy by Kirsten Oliphant ().). Ask your readers for ideas. Â, As an author, you can also talk a bit about your writing process. Make your newsletter something your fans will want to read by publishing exclusive content they won’t find anywhere else. Under the "fair use" defense, another author may make limited use of the original author's work without asking permission. Debra Joy Groesser sells a painting off every monthly newsletter she sends out. Even one dollar helps support the free writing I do for writers, disability rights, and more. Get the best author info and savings on services when you subscribe! How to create an effective email newsletter. It can be the email address you used to create your MailChimp account. The total percentage of subscribers who open an email. Right now. Wrapping Up Over the course of the next few weeks, I’m going to break down author’s websites, … Also, you will need to put in who the list is coming from (your name or the name of your organization) and then your email address that is sending the list. Talk about the books you’re reading. Get a copy of our FREE ebook, Indie Authors Naked, which features interviews with self-published luminaries, including bestseller Hugh Howey! But an email is a letter genre. This is the third post in a series about email. Think about it: Do you like to receive long emails? Not having an active email list means you’ve got to start your marketing efforts from scratch every time you launch a new book.Â, But an email list is only helpful if you keep people engaged. “Nearing the end of the sequel to [Book Title Here].” You hardly have to change this section at all. (But I bet you can come up with a one-sentence update from the month before.). This is the only way to improve your author’s platform, build your email list, and ultimately sell a LOT more books. “Perhaps have a dedicated press page, or include it on your website’s ‘About Me’ page for anyone who wants further information,” Hannah recommends. Use your Facebook, Amazon author page, Goodreads page, website, and every other avenue where your readers can connect.Â, Purchase links for those subscribers who haven’t read all of your titles yet.Â, If you want your email signature to be easier on the eyes, you can use a tool like, to create awesome looking email signatures. As you start to gather content and plan out the internal newsletter design, put yourself in the shoes of your fellow employees. If it is an individual, use the last name, a comma and the first name. Driving traffic back to your website/blog should be one of the main aims of your author newsletter. You don’t want your software to stand in the way of your newsletter success. If you’re stuck between two book cover ideas, let your... 2. Not only is it useful to know what you need to include in an author bio, it is also useful to see examples of how your vital information should look. If that’s you, then your newsletter should include more of the things you already... Fiction authors need more personality … When listing book publications, should you have any, italicize the title and do not put in quotation … Planning Your Newsletter Content: 20 Ideas Anyone Can Use. 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